About Us
A Jewish gifts and Judaica store for people with innovative style — bringing modern design to Jewish life since 2007.
2007
Founded
100+
Artists & brands
2,000+
Modern Judaica products
Family
Run since day one
What we stand for
ModernTribe is contemporary Judaica that fits your lifestyle. Our focus has always been on you, the customer. We carry over 100 artists and brands and are constantly adding new products you have asked for. While we source beautiful products from all over the world, most items ship to you from Ohio. And we pride ourselves on our excellent customer service; we are here for your feedback or questions — either via email or call us to speak with a real Bubbe! Tag us with your ModernTribe products on Instagram, we love to see you show your pride with us. As a thank you, you are welcome to join our loyalty VIP program that rewards you just for shopping.
Tzedakah
Tzedakah, or charity, is an important part of Jewish values. We regularly donate a portion of sales to causes like the ACLU, Equal Justice Initiative, Keshet, AFMDA, AJC, JNF and more.
Shop by category
Whether you're shopping for a wedding, baby naming, Hanukkah, or just yourself, start here:
As featured in
The New York Times Wirecutter · Allure · Real Simple · The Kitchn · Refinery29
Our history
A little bit of our history: ModernTribe grew out of a love for modern Jewish living.
We think Jewish products should be as fun as its people. Don't you? A little chutzpah with your mezuzah, if you will. Amy started the modern Jewish recipe blog What Jew Wanna Eat in 2010, and her passion for making Judaism more approachable through food grew and grew. But what's a tasty Seder meal without a gorgeous Seder plate? Finding cool Jewish products shouldn't be so tricky, but it is. Shouldn't we be free from schlocky design!? That's where ModernTribe comes in. Amy asked her brother Andrew if he would run ModernTribe with her (aka we need some money and tech skills to get started) and here we are! A family-run company and we still love working together. Yes, our parents are kvelling.
Whether shopping for Jewish jewelry or Bar and Bat Mitzvah gifts, ModernTribe is your source for Judaica from all over the world with a modern design aesthetic. We strive to include only products that are truly well-designed, clever, and beautiful, and we work with many independent creators and artists. If you are interested in selling on ModernTribe you can apply here. I hope you love these items as much as we do.
Hugs + Knishes,
Amy
P.S. Not to brag, but people love us! Email press@moderntribe.com for any requests.
We're a family business
Amy Kritzer Becker
President
Her favorite holiday is Passover, and in her spare time she enjoys theme parties and glitter. amy@moderntribe.com
Andrew Kritzer
CEO
Amy's brother. He moonlights as DJ Krimedog and his favorite food is Bubbe's blueberry blintzes. andrew@moderntribe.com